Marketers are better positioned to succeed when they have forward-thinking partners who can help them anticipate – and steer through – the challenges to come. Whether you want to bring media buying in-house or need to develop a strategy for your marketing data, MightyHive can help.
Navigate the Changing Digital Media Landscape
Consumer expectations have changed. Today, 84% of consumers say digital experiences fall short of their expectations (Gartner). Among marketing organizations, the differences between the digital haves and have nots are obvious and growing.
Our transformation work for marketing leaders at Sprint, Bayer, Electrolux, and Sony Pictures has helped architect their in-house trading desks, develop improved working models with their agencies, make their marketing programs more efficient, and turn their teams into biddable media experts.
The MightyHive team provides advisory for digital media and end-to-end management of display, video, search, and paid social campaigns, helping clients move faster and achieve double-digit gains in performance. Learn more >>
Maximize the Value of Your Data
Data lies at the core of any successful digital transformation effort. Marketers need to advocate for their needs with IT stakeholders, usually tasked with securing and centralizing data for the organization, and to make that data accessible and usable.
MightyHive brings together consultants, data scientists, and marketing engineers to solve marketer data problems. With deep competency in data science and cloud for marketing, we help you take control of your data, bring it together, find the signal in the noise, and activate on insights for better results.
MightyHive puts data strategy into motion on a global scale, leading to a 10%+ increase in ROI for companies like Mondelēz. Learn more >>
What Our Clients Are Saying
MightyHive has been instrumental in helping Mondelēz lead a digital renaissance in the CPG industry. The MightyHive data team has been by my side as we’ve architected advanced data environments and future-proofed our measurement systems.
JON HALVORSON, VP GLOBAL MEDIA, DIGITAL & DATA, MONDELĒZ INTERNATIONAL
Our two-year vision is truly taking shape through cost-savings, better informed decision-making, and quicker go-to-market strategies. MightyHive helped make this vision a reality by bringing us closer to our data, eliminating unnecessary fees and costs, and building a blueprint for Bayer to bring many of our media planning and buying functions in-house.
JOSH PALAU, VP MEDIA STRATEGY & PLATFORMS, BAYER
MightyHive’s deep programmatic expertise and advisory capabilities made them an easy choice. They’ve helped us gain the control, insights, and flexibility to be able to better meet the needs of our customers and our business as a whole. Our partnership has been instrumental to Sprint’s digital transformation and has far exceeded our expectations.
ROB ROY, CHIEF DIGITAL OFFICER, SPRINT
Lavazza’s marketing strategy is built around developing one-to-one relationships with our consumers. MightyHive helped us design and build a uniform first-party data architecture throughout all of our owned digital assets and this will serve as the foundation for our digital marketing in the years to come.
LORENZO GIORDA, GLOBAL HEAD OF DIGITAL MARKETING, LAVAZZA
MightyHive helped us build a data roadmap; a path to gaining the insights we as marketers need to launch effective and meaningful campaigns and achieve our goals.
FRANCK THOMAS, MARKETING DATA MANAGER, RENAULT NORDIC AB
MightyHive’s data-driven approach and expertise of the digital marketing ecosystem aligned perfectly with our expectations and goals. They were instrumental in helping us brainstorm, plan and execute an effective brand awareness campaign.
SCOTT LEVITAN, CMO, MERCARI
Case Study: Sprint Brings Media In-House
Sprint turned to MightyHive to help reveal the true impact of its media investments, reducing overall ad spend while still increasing working media. MightyHive helped Sprint improve its digital media performance, and Sprint’s transformation journey is now a case study for Harvard Business School.