Campaign: Sprint ‘Taking Media In-House Has Blown Away Our Expectations’

Our client Sprint spoke to Campaign about the success they’ve had in gaining marketing efficiencies as a result of their decision to in-house their digital media buying. As Sprint Chief Digital Officer, Rob Roy, said:

“Quite honestly, moving in-house has blown away our expectations in terms of how much year-over-year improvement we’ve been able to see, both from a top-line and a bottom-line perspective.”

Congratulations to the entire team at Sprint on your continued success, we’re lucky to work with clients like you.

Read the full article on Campaign.